83% of buyers cite professional photography as very important.
100% of sellers want top dollar.
Does professional photography help sell homes? Yes. Yes it does.
- Buyers spend 60% of their time looking at the photos.
- Homes with professional photography receive 47% higher asking price per square foot.
- Agents who outsource photography earn TWICE as much commission as agents who do not. Only 35% of agents use professional photographers. (not a typo)
All price points of homes should be professionally photographed. One of my top performing agents has me photograph even the sub 100k listings. And then other agents ask him how he closes so many sales? And he tells them, "Irving sells my homes with his pictures". And those same agents continue to shoot homes with their phone. It's mind boggling.
Professional photographers vary in skill and ability. What level of quality are you receiving?